Multimodal Messages
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Date
2014
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Abstract
The term ‘multimodality’ can be ascribed a range of meanings. The author focuses on the way it is used in linguistics – in text linguistics and computer-mediated communication in particular. In the article, an outline of current scientific discussion on ‘multimodality’ along with the author’s own definition of the term are presented. According to the author, multimodality incorporates a wealth of semiotic elements of a given message on the one hand, and the process of directing the message in the reception process to various senses on the other.
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Keywords
multimodality, communication, multimodal texts, multimodal messages
Citation
Journal of Multimodal Communication Studies, vol. 1 (1), 2014, pp. 8-15