Żuk, Tadeusz2013-07-222013-07-221996Neodidagmata, nr 22, 1994/1995, pp. 33-42.978-83-232-2332-00077-653Xhttp://hdl.handle.net/10593/7206The work discusses the psychological elements of the use of media in education. The author introduces the problems of learning and gives a detailed description of the functional theory of learning. This theory characterizes the process of learning as planned changes in a behaviour of a person who strives for achieving his or her goals, hi the next paragraphs the author introduces the roles of different sensory canals in the process of learning: the visual canal - as a source of images, the auditory one - as a source of words, and the tactile one - as a source of information about the effect of an action. The effectiveness of the multimedial education finds its psychological explanation in the regularities of the perception, imagination, memory and motivation processes. Finally, the author points out all the factors that may delimit the greatness of the multimedial effect.plEfekt multimedialnyKształcenie multimedialneProcesy psychiczneObrazDziałanieMultimedia effectMultimedia educationPsychical processesVisual canalTactileNeodidagmataArtykuł