Il mito del paese di Cuccagna e la pubblicità televisiva italiana

dc.contributor.author	Krnacka, Barbara
dc.date.accessioned	2012-08-16T10:44:22Z
dc.date.available	2012-08-16T10:44:22Z
dc.date.issued	2006
dc.description.abstract	The article compares medieval and Renaissance literary descriptions of the mythic land of eternal bliss and prosperity Cuccagna with pictures and texts of Italian television advertisement of the nineties. The characteristic moments of these descriptions such as, for example, abundance, satisfying sensual needs, celebrating and feasting as well as the evaluation of the described phenomena, in these distant texts of culture, are very similar to each other. Italian television advertisement appears as another contemporary image of the land of bliss Cuccagna.	pl_PL
dc.identifier.citation	Studia Romanica Posnaniensia, 2006, vol. 33, pp. 17-30.	pl_PL
dc.identifier.isbn	978-83-232-2145-6
dc.identifier.issn	0137-2475
dc.identifier.uri	http://hdl.handle.net/10593/3165
dc.language.iso	it	pl_PL
dc.publisher	Wydawnictwo Naukowe Uniwersytetu im. Adama Mickiewicza w Poznaniu	pl_PL
dc.title	Il mito del paese di Cuccagna e la pubblicità televisiva italiana	pl_PL
dc.title.alternative	The myth of the land of Cuccagna and Italian television advertisement	pl_PL
dc.type	Artykuł	pl_PL

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