Browsing by Author "Churska-Nowak, Karolina"
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Item Ewolucja marketingu politycznego w percepcji wyborców(Wydawnictwo Naukowe WNPiD UAM w Poznaniu, 2012) Churska-Nowak, Karolina; Fojutowski, ŁukaszThe purpose of this paper is to demonstrate how political marketing is perceived by voters. The paper poses research questions and hypotheses with respect to the potential positive and negative consequences of the development of marketing-oriented politics. The empirical part confronts those assumptions with the reality. It presents the results of research into the perception of political marketing by university students in Poznań.Item Modele wychowania seksualnego w rodzinach pochodzenia współczesnych kobiet na tle przemian obyczajowych w sferze seksualności(Wydział Nauk Politycznych i Dziennikarstwa UAM, 2011) Churska-Nowak, Karolina; Gulczyńska, Anna; Jankowiak, BarbaraThe paper attempts to present the transformations in sexual morality and their significance for the sexual upbringing of men and women. The results of the research presented herein allow us to analyze the models of sexual upbringing implemented in the families of origin of modern young women. It also verifies whether there are differences between men and women in the realm of sexual upbringing in their families of origin and if there are differences in their sexual functioning within a partnership depending on the model of sexual upbringing in the family of origin.Item Relacjonowanie wyborów samorządowych w prasie regionalnej w 2010 roku. Komunikat z badań(Wydawnictwo Naukowe WNPiD UAM w Poznaniu, 2012) Biskup, Bartłomiej; Churska-Nowak, Karolina; Drobczyński, Sebastian; Hess, Agnieszka; Kolczyński, Mariusz; Mazur, Marek; Piontek, Dorota; Ossowski, SzymonThe paper presents the methodology and partial results of an empirical study on the professionalization and mediatization of the local government election campaign from the perspective of its coverage by the regional press. The study was conducted by a research team from four academic centers in Poland, under a research project entitled The elections to local governments in regional media. Regional dailies and television election programs as platforms of political communication. One of the aims of the project was to analyze how election campaigns were covered by local press at the time of the local government election campaign in Poland in 2010. Quantitative and qualitative methods of analysis were applied to the content of press releases concerning the elections collected over the last two weeks of the election campaign, prior to the elections of 21st November 2010, in the regional issues of the printed versions of “Gazeta Wyborcza” and regional variations of the “Polska The Times”, published in four regional capitals – Katowice, Kraków, Poznañ and Warsaw. In the case of newspapers, an examined entity was a press release on the elections.Item Struktura i uwarunkowania afektywnego komponentu postaw politycznych studentów(Wydawnictwo Naukowe WNPiD UAM, 2012) Pawełczyk, Piotr; Churska-Nowak, Karolina; Jankowiak, BarbaraIt is indisputable that emotions predominate in shaping political attitudes. This is corrobo- rated by the development of political marketing, whose techniques and means are mainly di- rected at voters’ emotions. The paper presents the results of research into the affective component in the political attitudes of university students. To a large extent the analysis con- firms the hypothesis that religious organizations have a significant impact on developing a positive emotional attitude towards right-wing politicians and parties, whereas the media strongly influence the emergence of similar attitudes towards liberal political entities. Advo- cates of the right wing declare their commitment to national values and patriotism, while dem- onstrating a relatively passive attitude to politics. The respondents whose opinions indicate liberal sympathies emphasize their satisfaction with life and intention to be active in the field of politics. The important conclusion to be drawn from this research is that the family contin- ues to have a significant impact on the emotional political attachments of the young, whereas the influence of school in this regard is definitely limited.Item The Boundaries between the Religious and the Secular on the Polish Political Scene(Wydawnictwo Naukowe WNPiD UAM w Poznaniu, 2010) Churska-Nowak, Karolina; Orylski, ŁukaszPrezentowany tekst stanowi zmodyfikowaną wersję wystąpienia wygłoszonego podczas międzynarodowej konferencji “Religion, identity and life courses”, zorganizowanej przez Institute for the Studies of Religion in Central and Eastern Europe (ISORECA). Sympozjum odbyło się w grudniu 2008 w Collegium Medicum Uniwersytetu Jagiellońskiego. Artykuł poświęcony jest specyfice relacji między porządkiem sakralnym a świeckim w polskim systemie politycznym. Problematyka ujęta została w kontekście reprezentowanych w literaturze przedmiotu paradygmatów publicznego funkcjonowania religijności oraz uwarunkowań mających swe źródło w specyfice polskiej kultury politycznej. Wyodrębniono paralelne procesy sekularyzacji sacrum i sakralizacji profanum oraz typy afiliacji politycznej skorelowane z modelami polskiej religijności. Jak się wydaje, zaproponowane modele i konkluzje zachowują, a nawet wzmacniają swą aktualność w perspektywie politycznych reperkusji katastrofy lotniczej pod Smoleñskiem, a więc wydarzenia nieprzewidywalnego w ramach prognostycznej funkcji nauk politycznych.Item Zachowania wyborcze młodych dorosłych w wyborach parlamentarnych i prezydenckich. Ocena wpływu podmiotów socjalizacji politycznej – na podstawie badań własnych(Wydawnictwo Naukowe UAM, 2012) Pawełczyk, Piotr; Churska-Nowak, Karolina; Jankowiak, BarbaraPolitical culture of the society forms in the process of political socialization. Its most important subjects are considered to be family, school, media, and In some countries also religious organization. The research carried out among the students of Poznań universities was supposed to verify this theoretical assumption and show the connection between political attitudes of the respondents and recognition the impact of particular socialization agenda. The research showed declared importance of family in case of electorate of Bronisław Komorowski and Jarosław Kaczyński in presidential election and PJN, PiS and PO in parliamentary elections. The importance of Church came out in answers of Jarosław Kaczyński and Janusz Korwin-Mikke followers in presidential election and PiS and PJN followers in parliamentary elections. The electorate of Ruch Palikota do not give high mark to the impact of family or religious organization. School and media in opinion of the respondents did not play an important role in forming their electoral behaviours. It may indicate coming social and cultural changes or it is the result of lack of awareness of these subjects’ impact.