Prasa lokalna na konkurencyjnym rynku - założenia strategii rozwoju

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dc.contributor.authorKowalczyk, Ryszard
dc.date.accessioned2013-08-06T07:32:37Z
dc.date.available2013-08-06T07:32:37Z
dc.date.issued2009
dc.description.abstractThe author is of opinion that contemporary local press publications should focus on providing their readers with current information, whatever the distribution channel (print, the Internet, mobile news). This requires certain financial outlays, appropriate professional personnel, and the correct legal form to perform publishing activities and organize the publishing house efficiently. In the author’s opinion the current situation on the press publishing market requires a combination of traditional media with modern anderactive.pl_PL
dc.identifier.citationŚrodkowoeuropejskie Studia Polityczne, 2009, nr 3, s.pl_PL
dc.identifier.issn1731-7517
dc.identifier.urihttp://hdl.handle.net/10593/7518
dc.language.isoplpl_PL
dc.publisherWydawnictwo Naukowe WNPiD UAM w Poznaniupl_PL
dc.subjectprasa lokalnapl_PL
dc.subjectrozwój prasy lokalnejpl_PL
dc.titlePrasa lokalna na konkurencyjnym rynku - założenia strategii rozwojupl_PL
dc.title.alternativeThe Local Press on a Competitive Market - the Assumptions of its Development Strategypl_PL
dc.typeArtykułpl_PL

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Środkowoeuropejskie Studia Polityczne, 2009, nr 3